Mom Go Green has been running a fun “Green Genius” contest, soliciting and posting tips from readers. While I was reading these I noticed a post about a Dutch practice that is genius itself in its simplicity. Dutch residents simply post stickers Nee or Ja as to whether or not they want to receive promotional (junk) mail, and do the same for the daily paper. These dual sided stickers grace a bank of mailboxes in one of the blog’s photos, underscoring the simple logic of recipient choice. I posted in May about a similar practice in Canada, courtesy of the Year of Living Greener blog.
Why are such simple solutions so difficult to implement here in the U.S.? Beats me, but it seems silly that, try as I might, I can’t get the mail carrier to stop leaving the glut of weekly glossy (and wholly unwanted) fliers, which she said she’s obligated to deliver since the sender has paid for the mailing. Yet another reason to Go Dutch!
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